Microsoft has never been on the winning side when it comes to design. Design is very important when dealing with consumer products, and it is something that Microsoft has struggled with for many, many years. For instance, shown below is the metro screen that was introduced with Windows 8.
After launching, longtime Windows users condemned Microsoft for introducing this new menu, while subsequently axing the original “Start Menu” that pops up on the bottom left of the screen. Because of this new feature, many users chose not to adopt Windows 8, and stayed using Windows 7.
Personally, I agree with the public. Microsoft tried to create an operating system that could live on desktops, tablets, and laptops. Microsoft wanted to universalize the operating system, but failed to keep the consumer happy while doing so. As a result, many Windows users are still on Windows 7, and have not adopted Windows 8 or Windows 8.1.